At the moment there is a lot of fuzz on the internet about a social experiment. The question is: can you fall in love with anybody, if you spend time together, answer 36 questions and look into each others eyes for 4 minutes in the end? The answer is: Yes, it works. If you are interested in the scientific facts, …
Storytelling And Advertising: Skype
In the future I am going to write more about storytelling as such, and also about cross media storytelling. This will include branded content and branded entertainment. This is the first example: Sarah is born with an incomplete left arm. Sarah’s mum starts looking for children with a similar problem on the interne, and she finds Paige. The girls start …